ChatGPT, Gemini or Claude, Free
From useful experiments to team-ready work.
Prompting varies by person, and brand memory and reuse are thin.
Free versions of ChatGPT, Gemini and Claude are a fine place to experiment. What they don't give you is a shared system: every person prompts differently, nothing carries over between sessions, and there's nowhere for your brand knowledge to live and be reused. Peak adds ready-made Skills, brand knowledge and secure chat, so marketing output is repeatable, not dependent on who happens to be typing.
What sets Peak apart from all three.
However your team is using AI right now, the result still comes down to whoever's typing, how well they prompt, how well they know the process. Ask three people to run the same brief through any of these tools and you'll likely get three different outputs, at three different standards.
Peak's Skills aren't just prompts, they're defined workflows. Research, campaign brief, execution copy: built once as a repeatable sequence, with clear stages and output templates set in advance. Run a Skill and you get the same structured process and the same standard of output, whether it's your most experienced strategist or someone new to the team on their first day.
No one needs to know how to prompt, and no one needs to remember the internal process. Talk to Peak in plain English through the chat interface, and it runs the workflow for you, the same way, every time, for every user.